The PhD-project is expected to focus on how the emergence of the digital natives and their use of ICT influence the marketing organization and the way successful international marketing strategies are developed. The applicants will be attached to the Centre for International Business, Department of Business and Management. The position aims to enhance the research and teaching capacity in the area of digitalization as it relates to marketing and international companies.
-The PhD scholarship has a duration of three years. Applicants to the PhD scholarship must hold a degree equivalent to a Danish Master’s degree. -Applicants enrolled at a Danish Master programme who expect to graduate before the date of appointment must forward a copy of their thesis contract and documentation for the date of their final exam. -The completion of the scholarship will be in accordance with the Ministerial Order on the PhD Programme at the Universities No 18 of 14 January 2008, and it is a prerequisite for allocation of a scholarship that enrolment as a PhD student at the PhD School of Social Sciences takes place. -Applicants are expected to have strong analytical abilities and exhibit high degrees of independence and maturity in their research work. -They are also expected to be capable of collaborating closely with industry and managers.